Product Thinker. UX Believer. AI Optimist.
For 15+ years I've led product and UX teams that ship platforms at international scale, from broadcast streaming to digital audio to subscription tech. Now a Partner at Meliora, turning AI strategy into shipped products.
Leading full-stack product conception, design and delivery across the Meliora group, spanning Advisory, Ventures and Creative. Architect of MvSE, the Meliora Ventures Signal Engine powering Fund ONE's pre-seed sourcing and market intelligence.
Spearheaded Optus SubHub, the subscription aggregation platform named Digital Innovation of the Year at the 2023 Asian Telecom Awards.
Instrumental in the launch of 7plus and the streaming of major sporting events, adding more than 6 million new active users within six months.
Pioneered RadioApp and set the strategy for LiSTNR, SCA's unified digital audio platform.
I start with the vision, the users, and the market. Deep research and clear strategy define what to build and, just as important, what to leave out.
Strategy becomes product. I design the experience and work shoulder to shoulder with engineering to ship high-performance interfaces.
Release, measure, iterate. Post-launch I use real signal to refine the product, grow adoption, and compound the impact over time.
Great products are never finished. I stay close as a partner, tuning the experience and evolving the roadmap as the market and the signal shift.
I love building products that people find genuinely useful, not just nice to look at. Each number here tells a story: a team, a launch, and something I learned along the way.
Companies I've worked for
Brands & products I've built with them
For product, ventures or a good coffee. Replies within 24 hours, usually faster.
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